Our mission is for all farming in the world to be organic and all people to buy less and better. That’s it!

In order to spread this important and game changing message, we put a great effort into the content of our channels; like our website, instagram and photos. With help from the JE:SU creative duo, we selected the following keywords, which our photos should illustrate:

  • Authenticity
  • Collective conscious
  • Presence
  • Aesthetics
  • Imperfection

An example is the latest photoshoot.

Photoshoot on the street in Nørrebro CopenhagenPhotoshoot in a park

We use our channels to post about how much of a big difference an organic lifestyle can make as well as changing consumer behaviour.

Location: Jægersborggade, Nørrebro
Jægersborggade was appointed to be the perfect framing for this photoshoot. Jægersborggade has a warm vibe, it’s authentic and charming and is located in the heart of Nørrebro, a melting pot in Copenhagen. Full of life and embracing, Nørrebro combines all ages and nationalities, students and young families. Nørrebro also happens to be where we have our office.
We love Nørrebro!